Multilingual retail & e‑commerce
The right wording can help you increase the conversion on your online store or maximise the effectiveness of your sales campaigns. Attached adapts your content in such a way that it really touches your audience. Research* shows that this significantly increases your chances of real purchases taking place.
After all, wasn’t it nobody less than Nelson Mandela who said:
‘If you talk to a man in a language he understands, that goes to his head. If you talk to him in his own language, that goes to his heart.’
* The Common Sense Advisory reports in ‘Can’t Read, Won’t Buy’ (2014) how translation directly affects the web customer experience and e-commerce growth.